Google Ads

Google Ads is the platform most of our clients live on, so this is the largest section of the blog. The articles cover bidding, budgets, Quality Score, account audits, competitor brand bidding, video ads and the numbers that show whether Google Ads is worth it for a business like yours. We write from the accounts we manage rather than from Google’s documentation, which means you will also find the mistakes we see most often and how to undo them. If you want the work done for you, our Google Ads agency page explains how we run accounts and what it costs. If you want to check your own account first, the audit guide walks through what we look at, and the free audit does it with you.