Other Ad Channels
Google is where most paid search budgets go, but it is not the only channel we run. This section covers the others: Microsoft Ads (Bing), Facebook and Meta Ads, Pinterest, remarketing and email. The question we get asked is almost always the same, which channel is right for this business, so most of these posts compare channels rather than sell one. Our search engine marketing service covers Google and Microsoft together, and our PPC management covers Meta alongside Google. If you are weighing Facebook against Google for lead generation, that comparison is the place to start.
More Other Ad Channels articles

A Complete Guide To Pinterest Ads
While Tik-Tok and Instagram may earn the majority of today’s marketing buzz, another popular social media platform your business may want to...
Read more
How We Doubled Revenue By Implementing A Simple Email Strategy
We doubled incoming revenue for our client, a delivery service that offers a subscription model for their product, by implementing a super...
Read more
Should Your Business Use Facebook Ads Manager or Google Ads?
Once upon a time, Google Ads was a game changer for people investing in PPC advertising. Not only was it exceptionally effective,...
Read more
Cookie Based vs. IP Based Remarketing Methods
What most people may not know is that there are several different methods employed by online advertising companies in targeting consumers for...
Read moreDon't spend. Invest.
You grant access, our CEO works through the account, and a 10+ minute video audit comes back: where the leaks are, what is underbuilt, and the order we would tackle it in. No charge, no obligation.
Request A Free Google Ads Audit