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How Much Should Your Law Firm Invest in PPC vs. SEO?
For law firms, there are generally two goals when designing a marketing campaign. One is to get more clients, and the other...
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How We Doubled Revenue By Implementing A Simple Email Strategy
We doubled incoming revenue for our client, a delivery service that offers a subscription model for their product, by implementing a super...
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Using the Search vs. Display Network on Google Ads
Google Ads is quite an effective tool – if you know how to use it correctly. While you might have some luck...
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Should Your Business Use Facebook Ads Manager or Google Ads?
Once upon a time, Google AdWords was a game changer for people investing in PPC advertising. Not only was it exceptionally effective,...
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Video Ads May Be the Most Overlooked Side of Google Ads
Everyone knows that video is a powerful online force. Every day, people consume roughly 4 billion videos on YouTube – and about...
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Should You Hire a PPC Agency for a Google Ads Campaign?
Everyone understands the importance of internet search results in attracting new business these days. But a lot of business owners still aren’t...
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Innovative Strategies To Increase Profits From PPC
When utilizing pay-per-click management, you should place coupon codes in advertisements, create ads that feature the keyword phrases of competitors and put...
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Cookie Based vs. IP Based Remarketing Methods
What most people may not know is that there are several different methods employed by online advertising companies in targeting consumers for...
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